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Blue Buzz

Neha K. Bisht is the quintessential powerhouse, a self-made woman entrepreneur who is changing the landscape of PR and marketing communications with her agency, Blue Buzz. Front lining the growth story of lifestyle brands, Neha is a harbinger of nouveau mechanisms and brings a strategic, thoughtful approach to her campaigns. She is committed to creating value for herself through the value she creates for others; she has been instrumental in Brand Building and Online Market Segmentation for some of the biggest entertainment, corporates, and industry leaders alike.

An alumnus of Sophia College, Mumbai, Neha started her professional career with an advertising firm before finding her true calling with PR. Acquiring hands-on experience with boutique firms and MSL India at the onset of her career, she realised her true passion lay in creating brand stories and amplifying them with a combination of mediums best suited to drive home the storyline. The desire to actualise her experimental, out-of-the-box ideas led her to find Blue Buzz, a boutique agency that takes a holistic approach to achieve the brand narrative. That's why she believes that she's a Brand curator by choice and an entrepreneur by destiny.

Donning many hats as she leads different verticals across the agency, she strives to build a company culture that nurtures a potent coupling of creative ideas and strategic thinking. Delving upon her learnings over a decade, she seeks to keep away industry practices that don't bode well for her agency life. She believes that evolution and learning are constant processes and essential for growth. That's why along with creating an accessible environment, she's also building an ecosystem that facilitates week-on-week learning.

With her attitude and work ethic, Neha has provided an edge to campaigns for all her clients across sectors. The proof of the success of her novel methods and philosophy lies in the fact that she won the 'Entrepreneur of the Year' award at the Women Disrupters Awards by Adgully. She has also been awarded '40 under 40 PR' and '40 under 40 Content' by Exchange4Media. She has also won the Brand Slam - Marketing Excellence Award by Indira Group of Institutes, the Publicist of the Year award, and was featured in the 30 under 30 list of PR professionals by PR Moment.